EZ-Hyperlink Pte Ltd, Singapore’s contactless cost pioneer, introduced the launch of a brand new digital platform for the TRUST Programme, comprising a Buyer App, a Service provider App and a Service provider Administration Portal for a seamless, holistic strategy. The transfer away from a card-based system goals to widen the adoption of TRUST and permit extra customers to be protected for his or her purchases of spa and wellness pay as you go packages.
Since its launch in 2015, TRUST has offered assurance and safety to prospects throughout greater than 48 spa and wellness operators of the refund of unutilised worth of their packages, ought to these retailers stop operations. The programme is managed and powered by EZ-Hyperlink that acts because the custodian of funds via its financial institution associate.
With the brand new TRUST Buyer App, prospects of collaborating TRUST retailers can observe their packages and transactions, contact their retailers and edit their contact particulars on the go. In addition they not should current a card for bundle redemption.
Options of the TRUST Buyer App embody transaction historical past checking and reviewing of bundle particulars and steadiness.
EZ-Hyperlink additionally unveiled the brand new TRUST Service provider App for retailers to assist their prospects register for his or her account; buy, redeem, void and refund their packages; and even buy reward vouchers from a pill. Retailers can even use the app to replace their catalogues, design new promotions and show these choices to their prospects.
The TRUST Service provider App options embody catalogue administration, sale and redemption of packages and viewing of studies
The Service provider App is supported by an enhanced web-based Service provider Administration Portal for managing product and consumer catalogues, approval of refunds, viewing and trying to find buyer transactions and assessing efficiency studies.
The digital makeover of TRUST allows retailers to boost their prospects’ journey, liberate counter area of a number of terminals, save the effort of printing product catalogues and shortens time to obtain funds after bundle redemptions.
“The brand new and improved digital TRUST will lengthen better user-friendliness and comfort to customers whereas enhancing productiveness, lowering operational prices and increasing enterprise alternatives for retailers. EZ-Hyperlink hopes that these advantages will add on to the core proposition of TRUST in defending buyer pay as you go monies to stimulate wider adoption of the programme. Our aim is for purchasing pay as you go packages and getting safety for such purchases to be a lifestyle for our customers, not simply in spa and wellness however in different industries,” mentioned Mr. Nicholas Lee, CEO of EZ-Hyperlink.
“Science and know-how are the guts and soul of the World Magnificence group of manufacturers. As such, we’re positively on-board with TRUST’s progressive step in direction of digital transformation. I consider that fixed enchancment and upgrading are important to make sure that we ship the very best service to all our customers,” mentioned Amy Quek, CEO, Bella Marie France & Svenson Hair Middle.
The sweetness business topped the record of complaints made to Shoppers Affiliation of Singapore (CASE) in 2018, with virtually half of the 1,829 complaints associated to lack of customers’ prepayments on account of abrupt enterprise closures and aggressive gross sales techniques.
TRUST was initiated by CASE; and supported and endorsed by CaseTrust and the Spa and Wellness Affiliation of Singapore (SWAS). In comparison with insurance coverage schemes, TRUST doesn’t require upfront premium cost, prolonged sign-up time, underwriting of economic statements, bankers assure, money collaterals, handbook administration and annual renewal.
The TRUST Buyer App is accessible for obtain for Android units with instant impact and iOS units in mid-April 2019. For extra info, go to the EZ-Hyperlink’s TRUST Programme.